10 Effective Car Sales Promotions for Dealers to Increase Sales

Ever wondered, why some dealerships are outshining in car sales while you’ve to work diligently to earn every single peanut. Well, the difference lies in the car sales promotions.

Terrific Ideas for Car Sales Promotions

Getting plentiful people to your showroom, for buying a car, requires relevant utilization of Marketing Avenues. That’s why, you must always be equipped with the freshest, robust, and effective car sales ideas, attracting all the eager car-buying people to your dealership.

However, if building the strong and creative ideas to increase car sales is not your cup of tea, try the following profitable car sales promotions ideas.

1. Provide Discounts with Low Price Guarantee

One of the easiest and optimum ways of drawing customer attention is offering “Gracious Discount,” while they’re planning to purchase one. As leaving few dollars mean, you’ll surely get the car sale.

Additionally, giving a percentage off on bulk purchase can draw a large volume of sale into the dealership. But obviously, here discount doesn’t mean entering into the loss. For details on how to earn a profit by giving an amiable discount, consult your accountant.

2. A Car Wash- For Free!

Who will not wish for a free car wash, that too from a dealer store? This brings us to another car sales promotions idea that can increase the vehicle’s sales.

Usually, the spring season is the great time to offer this service because people like to get their vehicle clean after the long winter season. So, why not offer the free car wash to all the potential customers, as they’ll bring a lot, apart from their vehicle, to your store!

Different car sales promotions idea
Ideas for car sales promotions. Source: Shutterstock

3. Make holidays or weekend-off Your “Express Service”

For customers, scheduling a car maintenance appointment on business days is difficult. Therefore, offering a small window for service on holidays or on weekend can bring a smile on customer’s face.

With this interesting car sales promotions idea, you’ll surely get a handful of car buyers.

4. Free Maintenance Tips Classes

Everyone wishes for cheap auto maintenance services. So, take advantage of the customer’s requirement and promote free car maintenance tips classes. Since most of the promising customers are local so, guiding them on how to maintain and extend the life of their auto, can help in bringing more people (indirectly, sale) to your store.

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5. Provide Free Car Pick/ Drop off Promotion

Creation of goodwill or increase in car sales demands something more! In other words, give away the service of picking the car to dealer store, and dropping back to the owner’s place, after car’s service. In case, the area of city/town is large, select the business generating most of the customers such as hospitals or service industries.

Tips for car sales promotions
Knowledge about car sales promotions

Gaining this industry knowledge of car sales promotions can now possible make you understand the loopholes of not so good sale of your cars, earlier. So, to boost the car’s sale, start right away with these promotional ideas!