Subaru has built a reputation in America for producing safe, reliable, and adventure-capable vehicles. Whether it’s a rugged SUV that can handle snowy mountainous roads or a comfortable sedan with all-wheel drive, Subaru has built a loyal base of owners.
So, what are the cars that the US can’t get enough of? If you’ve ever wondered which Subaru cars Americans love most, you’re reading the right article. Let’s have a closer look.
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Best Selling Subaru Cars in the US?
Subaru Outback
When someone mentions the name Subaru, the first vehicle that likely comes to mind is the Outback. It’s a consistent top seller, and for good reason. The Outback is that one friend who’s always up for a road trip, no matter the weather or road conditions.
With standard all-wheel drive, ample cargo space, and a smooth ride, it’s the go-to choice for outdoor enthusiasts, families, and anyone who wants a car that can handle just about anything.
Another reason the Outback is so well-liked? It’s made to last forever. Many Outbacks effortlessly exceed 200,000 miles, so it’s an excellent buy for anyone who needs a car that simply won’t quit. Subaru keeps improving it, too, incorporating a more powerful turbo engine, newer technology, and safety features that make it all the more appealing.
Subaru Forester
Not far behind the Outback in terms of popularity is the Forester. It’s pretty much the perfect marriage of a compact SUV and sensible everyday vehicle. Families love it as it’s roomy, comfortable, and packed with safety features.
And, just like the Outback, it comes with Subaru’s legendary all-wheel drive, so it’s also a great choice for those who have to deal with bad weather or like to take the occasional off-road adventure.
One of the things that sets the Forester apart is visibility. It’s got massive windows and a high seating position, so it’s extremely easy to see the road, which is a huge plus for city driving or road trips. And it gets good gas mileage for an SUV, so it’s not going to break the bank at the pump.
Subaru Crosstrek
If you want the versatility of an SUV but don’t need anything as big as the Outback or Forester, the Crosstrek is the answer.
It’s small but mighty, with great ground clearance, all-wheel drive, and a joy to drive. Younger buyers and city dwellers love it because it’s easy to park, gas-friendly, and still has that tough Subaru vibe.
The Crosstrek has also gained a huge following among those who like to modify their cars. You’ll see many lifted Crosstreks with off-road tires, roof racks, and even rooftop tents. It’s a car that appears just as much at home on the city streets as on a dirt road.
Subaru WRX
For the speed demons, performance addicts, and those who fancy a bit of rally-car heritage, the Subaru WRX is the way to go. This turbocharged beast is less a car than an experience. The WRX has a devoted following among driving enthusiasts who adore its razor-sharp handling, manual transmission option, and sporty appearance.
Even though it’s not an SUV, the WRX still comes with Subaru’s signature all-wheel drive, which gives it incredible traction on wet and dry roads. That’s one way that it’s different from other performance sedans in its category. The WRX is bought by individuals who desire it since it’s fun, fast, and a little bit of a rebel—anything but your average commuter car.
Subaru Ascent
If you need something bigger than an Outback or Forester, the Subaru Ascent is the company’s three-row SUV, designed for families who need more space. It hasn’t been available as long as some of the other models, but it has already become popular as a favorite among those who want a Subaru that has enough space for the whole family.
The Ascent delivers everything you’d expect from Subaru—standard all-wheel drive, strong safety ratings, and a comfortable ride—and throws in the bonus of three rows of seating. It’s a nice option for those who don’t need a larger SUV like the Toyota Highlander or Honda Pilot, but still want that unique Subaru flair.
Subaru Legacy
Although Subaru is best known for its SUVs and crossovers, the Legacy demonstrates they still make great sedans. It’s not quite as stylish as the Outback or Forester, perhaps, but for anyone seeking a comfortable, reliable midsize sedan with all-wheel drive, the Legacy is a great option.
One of the Legacy’s most compelling selling points is its comfortable ride. It’s a car that’s well-suited to long road trips, and it comes with plenty of tech and safety features.
Sedans might not be as fashionable as SUVs these days, but the Legacy continues to have a loyal following among drivers who prefer a traditional car with Subaru’s legendary reliability.
Why Are These Subaru Models So Popular?
There is a reason that Subaru has such a loyal customer base in America. It all comes down to a number of significant factors:
1. All-Wheel Drive on Most Models – Most Subaru models come with all-wheel drive, a real advantage in snowy, rainy, or rough road conditions.
2. Safety and Reliability – Subaru consistently earns high marks for safety, and their cars are well-known for lasting a long time.
3. Practical and Versatile Designs – Whether a compact crossover or a three-row SUV, Subaru designs cars that function in real people’s lives.
4. Good Resale Value – Subarus hold their value extremely well, making them a sound investment for people who like to trade in their cars every few years.
Tips for Taking Care of Your Subaru
- Make sure to follow your car’s recommended service schedule, which includes oil changes, tire rotations, brake inspections, and fluid top-offs.
- Get appropriate Subaru insurance that covers OEM parts for repairs, accidents, and even coverage for things like adventure gear. Since Subaru cars hold their value well, having comprehensive insurance can give you extra peace of mind, especially if you plan to keep your car for the long haul.
- Some older Subaru models are known for using a bit more oil than other cars, so check your oil regularly and top it off when needed.
- If you live in an area with snow and salted roads, make sure to wash your Subaru regularly—especially the undercarriage.
Final Thoughts
If you’re in the market for a Subaru, you’re in great company. The brand has a loyal U.S. following, and models like the Outback, Forester, and Crosstrek continue to be top choices among drivers who crave reliability, safety, and a sense of adventure. Whether you’re looking for family-friendly SUVs, sporty sedans, or compact crossovers, Subaru has a model that fits your lifestyle.
So, what’s your favorite Subaru? If you’re already a Subaru owner, you probably understand the hype. And if you’re looking to join the club, you’ll probably find yourself loving your Subaru just as much as the millions of other fans across America.
