Michael Mapeta from Malawi message
WHY I SHOULD BE PICKED AS A WINNER
I would like to thank CAR FROM JAPAN for organizing this competition as it has been my dream to get close to you in terms of vehicle sales interaction. I believe I should win a car from CAR FROM JAPAN due to reasons stated below:
- BRAND POSITIONING
By brand positioning I mean putting CAR FROM JAPAN in the mind of Japan used cars’ customers in my country Malawi. In my country there are no vehicle manufacturing industries, so all cars here are imported and a vast majority of the imported cars are Japanese used cars. Unfortunately, most people here have no or little knowledge about CAR FROM JAPAN. My winning the car will be a brand positioning strategy as it will create a unique impression about CAR FROM JAPAN in the Malawian customer’s mind, and this will make Malawian customers associate something specific and desirable with your brand that is distinct from the rest of the Japanese used car market.
- QUALITY CHEAP USED CARS
I believe CAR FROM JAPAN is really a destination for people who need high quality cheap Japanese used cars; I have gone through various Japanese used car exporters and found that in comparison CAR FROM JAPAN’s vehicles are extremely cheap. With this fact, people in my country will know that one can buy a Japanese used car and save thousands of dollars. One other thing is, buying cheap Japanese used cars from CAR FROM JAPAN will enable people pay less duty tax and insurance, and also registering a used car is cheaper than a new car.
Winning the car will be an advertisement of CAR FROM JAPAN Company to my country whereby people will have an opportunity to know more about the company. My winning the car will be a most compelling evidence that your brand delivers on its promise.
Apart from people’s little knowledge about the company, most of the cars which are imported are not coming from CAR FROM JAPAN, this means may be this company is not as popular as the other Japanese Car Exporters. So I believe by winning the vehicle people will have an opportunity to know alternative Japanese Car Exporter.
- STAFF COMMITMENT
I believe it is possible to make fast deals with CAR FROM JAPAN because it is easy to make communications with the company and receive responses as soon as possible.
Lastly, I believe buying Japanese used cars from CAR FROM JAPAN would give easy access to vehicle history reports. While a vehicle history report cannot identify every possible cause for concern associated with a particular used car, easy access to them certainly adds significant peace of mind when buying one.